Imperial Membership RunTOBeer is free and will continue to be that way. Imperial Membership , however, offers a whole lot of extras for those
who want more running and beer experiences. Very importantly, the membership fees provide the
funds we need to operate RunTOBeer (e.g., putting deposits down for merchandise orders, paying for
cheer station flags and signs, paying for software we use, etc.).
The 2026 RunTOBeer Imperial Memberships are sold out. The 2027 memberships
will go on sale in December 2026.
Membership Benefits Welcome Package A small welcome package for new Imperial Members including limited-edition RunTOBeer swag
(e.g., coasters, etc.)
Front of Line Access First access to our events. You'll have approximately 24 hours advance access to the online
registration before it opens up to the public. Some of our events like the three summer
mid-week "Off-Script" runs to bar bossanova, Thirsty and Miserable, and Bickford Brewing had
30 spots or less and a high proportion of the people running were Imperial Members. For joint or special events sponsored by another group (such as, tune-up runs with Canada
Running Series), where we don't handle registration, there's no guarantee you'll have
first access.
RunTOBeer Merchandise A minimum of 10% discount on new orders of RunTOBeer-branded technical and casual clothing,
and accessories
Imperial Member Exclusive Events and Experiences In 2025, these included:
A curated whisky tasting The opportunity to be a brewer's helper to make a collaborative special RunTOBeer x
Granite Brewery beer A tour of Bellwood's Hafis Road Brewery Other Experiences Not exclusive but most of the group attending were Imperial Members (e.g. Brewer's Table
Dinner at GLB Brewpub)
Free Passes to Events Occasionally RunTOBeer is given a few passes to events. When we get them we offer them to
Imperial Members first. In 2025 these included City Shred events like the Brooks Brunch and
The Bentway
Race Discounts Throughout the year, we'll get discounts for races, and sometimes FREE race entries - and we
will pass them on to you first. This includes The Barley Marathons, of course. Imperial
Members will again save $5 on race entry in 2026.
Discounts at Run Destinations In 2025 this included 10% food and beverage discount at GLB Brewpub; 20% food discount at
Fox and John's Liberty Village. These discounts will likely continue for 2026.
Free Beer Swag Occasionally we get beer related merchandise and Imperial Members get them (e.g., Veltins
Pilsner Glasses)
Other Discounts Throughout the year, we will be working on securing other discounts for apparel, fitness,
and with breweries/brewpubs, etc. You will get first access, and often the ONLY access to
all of those (or higher discounts than available to other members).
In the beer world, the term Imperial implies a bigger, stronger version of a style. We're
borrowing from that, not to imply that Imperial members have any elite status when it comes to
our events - there will be no Imperial badges or secret handshakes - just the opportunity to
participate in more beer and running events outside of regular RunTOBeer activities.